« I still like Mike | Main | Who'll be our next city manager? »

July 02, 2007

Do you take pride in your ride?

Porschers are proud, Beemers beam, but Jeepers just don't care.

J. D. Powers has published survey results attempting to tell us how happy we are with our vehicle's brand appeal.  "APPEAL measures how gratifying a new vehicle is to own and drive."

Hot selling Toyota ranked 25 out of 35 suggesting buyers snap them up for more utilitarian reasons.

Take a look at the chart on page 3 of the JD Power PDF report and see how people rank your ride.

Posted by on July 02, 2007 at 04:13 PM |

| | | |

Comments

The score for VW owners seems low - the ferver from the New Beetle crowd alone should skew the curve upward...

My wife is by far more proud of her car, (a.k.a. Caliente, a snazzy red VW New Beetle Convertible) than nearly anyone else I know.

Posted by: Rob O. | July 04, 2007 at 10:20 AM

Good observation, Rob O. Bug owners love 'em.

Perhaps they were underrepresented in the survey.

Posted by: Geo | July 04, 2007 at 12:32 PM

Verify your Comment

Previewing your Comment

Posted by:  | 

This is only a preview. Your comment has not yet been posted.

Working...
Your comment could not be posted. Error type:
Your comment has been saved. Comments are moderated and will not appear until approved by the author. Post another comment

The letters and numbers you entered did not match the image. Please try again.

As a final step before posting your comment, enter the letters and numbers you see in the image below. This prevents automated programs from posting comments.

Having trouble reading this image? View an alternate.

Working...

Post a comment

Comments are moderated, and will not appear until the author has approved them.

Your Information

(Name and email address are required. Email address will not be displayed with the comment.)