From SaudiGazette.com.sa:
A rare beauty pageant organized in Al-Qatif in the Eastern Province, was intended to highlight the real beauty of a woman, which is her inner beauty. 22-year old Hashimiya Al-Radi, a nursing student, was chosen as the winner of the contest among 385 participants and was honored with the title ‘Miss Morals’. The two runners up were 17-year old Suhaila Al-Shawaf and 19-year old Zahra Salman Al-Awa. The crowning ceremony was held at King Abdullah National Banquet Hall in Al-Qatif, with an attendance of 500 women from all walks of life and all nationalities.
Apparently this isn't a joke.
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