Google announced plans to phase out support for third party cookies on the Chrome browser within two years.
As for just what third party cookies do, WSJ provides an explanation in Marketers and Ad Agencies Ask Google Not to Kill Cookies Too Soon:
Cookies are a way to gather information on internet activity. Websites use first-party cookies to collect data on their own visitors. Third-party cookies, in contrast, track consumers’ activity across the internet. They generate information that is useful for ad targeting and other purposes, but have raised privacy concerns over the years.
Privacy concerns indeed.
Is there anyone whose paycheck isn't dependent on it really that sad about advertisers and others not being able to track us everywhere we go on the internet?
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2:11 PM 1/18/2020
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